Gleam Soap Packaging Series
2024
For this graphic design course project at San Francisco State University, I designed a series of packaging concepts for the fictional soap brand Gleam. While the logo was provided, my role was to research the personal care market, analyze competitor packaging, and develop designs that balanced creativity with real-world feasibility. I created multiple package variations, applying regulatory requirements and industry guidelines to ensure authenticity. The designs were then printed and assembled into physical mockups, allowing me to evaluate how the branding translated into a tangible product. This project emphasized both my ability to conceptualize engaging packaging and my attention to technical detail in preparing designs for production.